How Smart Self-Service Improves Digital CX and Lowers Costs


Omer Minkara
VP & Principal Analyst

Andy Traba
Director of Product Marketing

Consumers’ preferences for self-service continue to rise. Meanwhile, Aberdeen’s research shows that brands struggle to optimize self-service experiences to keep up with changing customer behavior and expectations. With smarter self-service, leading contact centers in Aberdeen’s research realize 37% greater success in issue resolution, while reporting significant growth in CX results and operational efficiency gains. Join this webinar to learn:

  • The future of self-service: How to drive innovation to keep up with customer needs
  • The ROI of smart self-service
  • Building blocks leading firms use to transform self-service experiences
  • Real-life success stories