Delivering standout customer experiences requires businesses to understand how each interaction affects the customer journey, yet few businesses have a firm understanding of its impact on their CX initiatives. Aberdeen’s research shows only 35% of companies are fully satisfied with their ability to use data for CX programs. Hidden within the massive amount of unstructured data contact centers generate from their interactions are insights that can drive improvements across the business including:
This eBook highlights how the rise of generative AI technology has transformed conversation analytics programs, providing more accurate and faster insights at scale. Now traditional manual analytics category creation can be automated, delivering better, more complete data structures. Read this ebook and learn how NICE’s Interaction Analytics Topic AI Editor can: