Customer satisfaction can be measured using post-interaction
surveys, Customer Satisfaction (CSAT) scores, Net Promoter Score (NPS), and
direct feedback through reviews or comments. These methods help gauge customer
sentiment and experience.
Why is measuring customer satisfaction important?
Measuring satisfaction identifies strengths, reveals pain
points, and helps track the impact of service improvements on customer loyalty
and retention.
What tools are used to measure satisfaction?
Tools include automated surveys, voice-of-the-customer
platforms, analytics dashboards, and AI-driven sentiment analysis to provide
actionable insights.