Intelligence in every route.
Upgrade to smart connections.
Predict the best match with industry-leading AI and holistic CX data to boost experiences and KPIs.
Amplify personalization.
Optimize routing to deliver the best outcome for every customer.
Drive instant outcomes.
Prioritize key focus metrics in routing to rapidly realize KPIs.
Simplify routing queues.
Reduce skill queues to save time, decrease cost, and align with business goals.
All available data for connection perfection.
Perfect CX with connections based on all available data, including the largest holistic CX data source in the industry. Make each route matter for your bottom-line by aligning focus metrics for every interaction with Enlighten AI routing.
Power connections to perfect CX.
AI predicts the best connection for customers’ unique preferences.
Watch demo
Transform customer experience, effortlessly.
Power better connections and precisely measure results. Enlighten AI Routing seamlessly integrates holistic CX data to personalize every customer experience.
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Upgrade routing to drive experiences.
Enlighten AI Routing shifts routing from process to personalization perfection. Purpose-built AI makes the ideal match for every interaction using holistic CX data to improve experiences and reduce costs.
Hyper-personalize at scale
Enhance every customer’s experience with an agent that really “gets them.”
Optimize routing for KPIs
Achieve business goals with routing that adapts over time using AI to connect each interaction beyond skills and queues.
Power smart connections
Optimize experiences using AI with all available data to match callers with agents.
Built-in benefit reports
Measure ongoing benefits with built-in reports, A/B testing, and performance SLAs.
"With Enlighten AI Routing, we know who our customers are, and who we can best connect them with to ensure that every experience matters.”
Sr Director of Omnichannel Interactions, Fortune 500 Premier Retailer
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Extraordinary Connections Begin with Trust

Personalize customer connections with integrity to build trust, loyalty, and better experiences.

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The AI Behind Better Connections

Match customer needs with agent attributes to optimize every pairing. Predict connections to ensure lift in KPIs.

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Key ingredients for AI-driven routing.

Watch how Enlighten AI Routing transforms customer connections into trusted personalization triumphs.

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Enlighten AI Routing: FAQs
{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"How soon does Enlighten AI Routing deliver value?","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003eImmediately. From the moment Enlighten AI Routing is activated, it delivers a positive impact on your business. Our clients typically see a meaningful payback in less than one month and a 2X return within the first year of deployment.\u003c/p\u003e\n\u003cp\u003eEnlighten AI Routing is unique because it leverages NICE\u0026rsquo;s assets and wealth of experience in analyzing billions of interactions through decades of work with contact centers. NICE\u0026rsquo;s proprietary consumer behavioral database, the most comprehensive in the industry, contains millions of customer communication style insights and experience preference scores derived by algorithms that understand customers\u0026rsquo; language and behaviors. This resource, unique to Enlighten AI Routing, matches your customers with the best available agent to meet their needs.\u003c/p\u003e"}},{"@type":"Question","name":"How does Enlighten AI Routing improve my business? ","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003eWe have specific KPIs; how does Enlighten AI Routing optimize on those metrics? Enlighten AI Routing drives immediate and measurable improvements in customer experience, operational efficiency, and revenue generation. Some common metrics include, but are not limited to: Customer Satisfaction (CSAT), Net Promoter Score (NPS), Customer Retention, First Call Resolution (FCR), Average Handle Time (AHT), and Sales Conversion. Further, Enlighten AI Routing integrates with additional data sources to optimize any call-level KPI. And, with the solution\u0026rsquo;s flexibility to route on different metrics, organizations also choose to target KPIs by skill group or division, and adjust for seasonality. For example, a healthcare provider uses Enlighten AI Routing to optimize on AHT in specific skill groups, and CSAT in others.\u003c/p\u003e"}},{"@type":"Question","name":"How much time is required from my agents ?","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003e\nNone. One of the greatest advantages to Enlighten AI Routing is that no additional work is required of your agent team. There is no incremental coaching, training, or survey effort required. By leveraging your agents\u0026rsquo; historical call data, combined with Enlighten AI Routing\u0026rsquo;s AI engine and proprietary algorithms, the solution determines the best available agent for the caller in real-time. In a fully-automated system, machine learning and predictive models optimize routing decisions for the environment, and your agents continue to simply take the calls routed to them.\n\u003c/p\u003e"}},{"@type":"Question","name":"How does Enlighten AI Routing work with new agents? Would high turnover affect results?","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003eUsing historical data, Enlighten AI Routing predicts the average performance of new agents. From the agent\u0026rsquo;s very first call, our algorithms begin learning their unique strengths while continuously updating algorithms to refine predictions. As an artificially intelligent system, no manual maintenance is required for Enlighten AI Routing.\u003c/p\u003e"}},{"@type":"Question","name":"How do the algorithms assess agent performance? ","acceptedAnswer":{"@type":"Answer","text":"Enlighten AI Routing assesses each agent\u0026rsquo;s performance, including call length, customer satisfaction, and how they interact with customers of varying personality characteristics and interaction preferences. After each call, Enlighten AI Routing\u0026rsquo;s machine learning algorithms and Recommendation Engine identify the success of every single interaction. They look for new patterns in how outcomes when the agent spoke to customers with varying traits and in varying situations. Enlighten AI Routing then updates its predictions to improve every future customer and agent match."}},{"@type":"Question","name":"Will Enlighten AI Routing work for first contactors? If so, how many words/time does it take to pick up the personality style? ","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003eYes, even with first contactors, Enlighten AI Routing benefits begin immediately. With the industry\u0026rsquo;s most comprehensive proprietary consumer database, a first contact for a particular enterprise may already have a known profile. Even if the Recommendation Engine has limited information on the consumer, its AI still accesses other information such as the agents\u0026rsquo; performance history with callers it knows very little about or the agent\u0026rsquo;s performance on that call type.\u003c/p\u003e"}},{"@type":"Question","name":"How is my data and the my customer data kept secure?","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003e\u003cstrong\u003eWhat type of data is exchanged?\u003c/strong\u003e\u003cbr /\u003e\nTo implement and operate the solution, we will need a flat data file containing call records (e.g., Agent ID, ANI, call length, etc.) This data is used by our AI-powered Recommendation Engine to determine the best available agent for a given customer and to track performance.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eAre you analyzing my customer data to determine personality?\u003c/strong\u003e\u003cbr /\u003e\nNo. Your CDR and CTI data are not used to determine personality insights.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs my data used at other customers?\u003c/strong\u003e\u003cbr /\u003e\nNo. Other customers do not use any of the raw data you provide, including CDR records and information through a CTI connection to the ACD.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow do you ensure the security and privacy of customer data?\u003c/strong\u003e\u003cbr /\u003e\nNICE upholds a commitment to privacy and security across our software and infrastructure. Trusted products are our top priority. We meet our privacy and security commitment with strict solution privacy standards:\u003c/p\u003e\n\u003cul\u003e\n \u003cli\u003eConfidential written customer agreements\u003c/li\u003e\n \u003cli\u003eThe behavioral database contains no protected class information\u003c/li\u003e\n \u003cli\u003eThe behavioral database contains de-identified caller phone number data\u003c/li\u003e\n \u003cli\u003eThe behavioral database does not contain any third-party data\u003c/li\u003e\n \u003cli\u003eThe behavioral database does not contain any Personally Identifiable Information (PII)\u003c/li\u003e\n \u003cli\u003eNo customers have access to the behavioral database\u003c/li\u003e\n \u003cli\u003eData from the behavioral database is never sold or licensed to any third parties\u003c/li\u003e\n \u003cli\u003eCustomer data is stored and protected separately and utilizes dedicated application service processing\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eOur team of SaaS security and privacy experts are proud to uphold the rigorous privacy standards that earn and maintain the trust of our customers.\u003c/p\u003e"}},{"@type":"Question","name":"What goes into implementing Enlighten AI Routing?","acceptedAnswer":{"@type":"Answer","text":"\u003cp\u003e\u003cstrong\u003eDoes the solution work with my existing routing platform?\u003c/strong\u003e\u003cbr /\u003e\nNo. Enlighten AI Routing is works only on CXone.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eDo we need to install new hardware?\u003c/strong\u003e\u003cbr /\u003e\nNo, Enlighten AI Routing is cloud-based. There is no need to install new servers or other hardware.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat does implementation look like?\u003c/strong\u003e\u003cbr /\u003e\nEnlighten AI Routing is Software as a Service (SaaS). There are no start-up costs and no implementation or professional services fees. And, because Enlighten AI Routing is cloud-based, there is no hardware or software to procure, deploy, or maintain. With some simple updates to your existing routing logic, along with a straightforward integration, Enlighten AI Routing quickly begins improving interactions and driving value.\u003c/p\u003e"}}]}