While many contact centers are transforming to focus on customer experience, they’re not actually going far enough. They’re going in the right direction, but the focus needs to be on digital customer experience, and this is where artificial intelligence becomes a must-have. Digital CX is driven by data, and with the right AI capabilities, contact centers can harness that data for more intelligent forms of customer engagement, as well as better agent experiences.
In this webinar, independent analyst Jon Arnold further explained why digital CX is so important, along with how contact centers need to think beyond chatbots to tap AI’s potential for all facets of their operations. Jon’s presentation will build upon his recent white paper for NICE, and joined by Lauren Maschio—a combination you won’t want to miss!