Humans in the loop:
The AI-first CX blueprint

A Forrester guide for human-AI collaboration to maximize CX results

Lead teams to succeed with AI-first CX

In some roles, AI will be able to automate 80% to 99.9%* of daily tasks. The key to AI-first CX success? It’s humans working with AI, not humans versus AI.

By keeping humans in the loop with AI, enterprises continuously strengthen CX systems by turning every interaction and human workflow into intelligence.

Forrester’s “What Will Humans In the Loop Do?” explores how to train workforces to be AI-ready so systems get smarter and customer experience keeps the human touch.

This research shows data leaders how to:

  • Increase and fortify the human-AI-business connection
  • Design CX systems where humans guide AI agents
  • Turn human judgment into continuous AI learning
  • Prevent CX breakdowns when scaling AI agents
  • Keep AI-driven CX trustworthy and accountable

Here is your guide to AI-first CX transformation