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APAC Business Partner Summit 2026

Create a NiCE World.
Building What’s Next with Our Partners.

11-13 March 2026 | Busan, South Korea

Join us for the start of something very NiCE

At NiCE APAC Business Partner Summit, every moment is designed to spark ideas and deliver real results. Over three days in Busan, you will learn how AI is redefining customer experience: from bold new strategies to practical insights you can use right away.

This is where strategy meets experience, ideas turn into action, and we truly begin to
create a NiCE world — together.

Immerse yourself

This year’s Summit features a thoughtfully curated agenda, bringing together insights, expert perspectives, and practical discussions focused on what it takes to lead customer experience in the AI era.

Our products

    Lead CX in the AI era

    Gain first-hand exposure to NiCE’s technology through interactive sessions and workshops, and explore how AI is shaping the future of CX — from smarter automation to more seamless, frictionless customer journeys.

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      Explore and connect

      Connect with fellow partners, and NiCE experts to exchange best practices, share real-world experiences, and take a closer look at the latest innovations across generative AI, cloud, digital solutions, and beyond.

      Our products

        APAC Business Partner Summit and Partner Advisory Council 2026

        Day 1

        Wednesday, 11 March

        • Partner Advisory Council (invitation only)
        • 1:1 Meetings with NiCE Executives (upon request)

        Day 2

        Thursday, 12 March

        • General Session
        • Team Activity
        • Welcome Dinner

        Day 3

        Friday, 13 March

        • Breakout Sessions
        • General Session
        • Awards Gala Dinner

        The Westin Josun Busan

        The Summit will be hosted at The Westin Josun Busan

        NiCE is delighted to provide the following preferential rates for APAC Business Partner Summit 2026 delegates:
        Preferential rate available from 9 – 13 March 2026 (Subject to availability)

        Deluxe Park Room Single Occupancy

        Approx USD $216 nett per room per night
        *Subjected to currency exchange rate
        inclusive of daily breakfast, internet and taxes

        Check-in: 3:00 p.m. onwards
        Check-out: 12:00 p.m.

        Note: All accommodation costs will be covered by the delegate.

        Book your room

        If you are checking in before 9 March and/ or checking out after 14 March, please email us at NiCEapacbpsummit2026@capital-e.com.au

        Access the room booking guide

        Please note that any cancellations after 25 February 2026 will incur full cancellation charges and will be borne by the delegate. For any room cancellation or modification, please email us at NiCEapacbpsummit2026@capital-e.com.au

        Airport Transfer

        Two-way airport transfers are provided on a shared basis for arrivals on 10 March and departures on 14 March, between Busan Gimhae International Airport and Westin Josun Busan. This can be requested through the registration form.

        Frequently Asked Questions

        Have a question about the event?

        Contact us