With NICE Nexidia Analytics, Leading Brazilian Outsourcer CSU is 10 Times More Effective

CSU gains a new competitive edge, providing organizations more strategic insights from all customer interaction channels

August 17th, 2017

Hoboken, N.J., August 17, 2017 – NICE (Nasdaq:NICE) today announced that CSU, a leading Brazilian business process outsourcer and technology services provider, is adopting NICE's cloud-based Nexidia Analytics solution to improve quality and efficiency throughout its contact centers. With omnichannel capabilities and automation, NICE is providing CSU comprehensive interaction analytics and a ten-fold improvement in efficiency with the service it provides for its customers.

CSU, with approximately 6,000 employees in five locations throughout Brazil, handles over 35 million interactions per year through its customer service outsourcing unit, CSU.Contact. The unit provides customized, innovative customer relationship solutions, with up to 80 people dedicated to quality assurance (QA) at all times.

Working with its local Brazilian partner, Telesul, NICE has automated key elements of CSU.Contact's quality assurance processes. This includes automatic selection of customer contacts for each QA agent to handle, according to predefined criteria determined by CSU.Contact. Then, each QA form is automatically filled out with objective information by the Nexidia-based tools.

By reducing the QA team's manual tasks and using analytics-driven customer call selection, CSU saw a dramatic ten-fold increase in efficiency and a transformation of the entire QA process. Quality Assurance agents are now dedicating their time and attention to generating actionable business insights for CSU.Contact customers. These insights are further enriched by applying omnichannel analytics across customer interactions to improve real-time analysis and critical decision-making.

Ricardo Leite, CFO, IRO and CSU.Contact General Director:

"We are pleased to work in partnership with NICE on optimizing our Insights CSU.Contact and Bots CSU.Contact services. Together, we are perfecting a service model that unites the very best in people and technology, providing rapid analysis of large volumes of various types of customer interactions across multiple channels. Our Quality Assurance teams are able to provide more extensive services, and CSU is able to deliver greater business insight and process improvement recommendations to our customers."

Yaron Hertz, president, NICE Americas:

"CSU.Contact is one of NICE's most innovative clients and the first contact center in Latin America to implement NICE's Nexidia Analytics solution. This is the latest indication of remote service providers, among more and more companies in all industries, seeking to reinvent their customer service and achieve their business objectives with analytics-driven process optimization. NICE Analytics is meeting this demand with unprecedented accuracy, automation and scalability, enabling enterprises to leverage powerful insights gained from omnichannel interactions and ensure a rapid ROI."

About CSU Contact

CSU Contact, part of the CSU Group, specializes in providing SAC, Billing, Sales, Back Office, Retention and Customer Relationship services on an omnichannel platform. It operates across several segments such as: Finance, Utilities, Industry, Entertainment, Telecommunications, Services, Insurance, Retail and Technology. Founded in 2000, CSU Contact is one of the largest service companies in Brazil today. Using state-of-the-art technology and financial robustness provided by the CSU Group, CSU Contact offers complete solutions in Business Process Outsourcing (BPO) to its customers, with customized business designs to help customers excel in the areas of quality service delivery and people management in order to achieve tangible results in their daily business operations.

About NICE

NICE (Nasdaq:NICE) is the worldwide leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.

Corporate Media Contact

Ilana Hart, +972-9-775-3818, ilana.hart@nice.com

Investors

Marty Cohen, +1 551 256 5354, ir@nice.com, ET

Yisca Erez +972 9 775 3798, ir@nice.com, CET

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Forward-Looking Statements

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Hertz, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the Company). In some cases, such forward-looking statements can be identified by terms such as believe, expect, may, will, intend, project, plan, estimate or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of the global economic environment on the Company's customer base (particularly financial services firms) potentially impacting our business and financial condition; competition; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; and the effect of newly enacted or modified laws, regulation or standards on the Company and our products. For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the Securities and Exchange Commission, including the Company's Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.