The Voice of the Customer Execution Gap

The Voice of the Customer Execution Gap

Voice of the Customer (VoC) programs have been around for many years, and yet the consensus among analysts is that only a small number of organizations are reaching a state of maturity where the customer is truly at the heart of the organization. 

There are many reasons for the lack of success; under investment, limited resources, confusion on how to proceed or even a lack of desire to be customer focused. 

However, there is a wind of change blowing through the Voice of the Customer domain. ‚Äč
The Voice of the Customer Execution Gap

To download the white paper

SHARE Facebook Twitter LinkedIn Google+