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NICE and Customer Enga​​gement Analytics

​​http://www.ventanaresearch.com 

“A major differentiator for more than 90 percent of companies that described themselves as customer-centric is the use of customer journey maps that plan how to engage with customers over the full customer life cycle and across all communication channels. 

NICE Customer Engagement Analytics allows them to move from planning to monitoring, basing actions on actual customer journeys. I believe this is essential to meeting expectations of customers, agents and businesses regarding customer engagement. I recommend companies evaluate this software and how it can help with those efforts.”

To read the full analy​st perspective

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