NICE Acquires Causata to Optimize Customer Analytics

​​http://www.ventanaresearch.com

“…the Causata acquisition is a good step in the right direction for NICE to continue to advance its offerings for a new generation of customer analytics. The company’s resulting analytics products are set to enable superior customer experiences, based on in-depth analysis of greater volumes and types of data that will help organizations engage with their customers.”

To read the full analy​st perspective​